Alastair M Morrison: h-index, Total Citations, and Citation Map
Alastair M Morrison's h-index is 96 (305 i10-index, 41,504+ total citations across 527+ publications) according to Google Scholar as of June 2026. Alastair M Morrison is affiliated with Research Professor, University of Greenwich.
Alastair M Morrison is a researcher affiliated with Research Professor, University of Greenwich, specializing in Marketing, Tourism, Hospitality. Their work has been cited 41,504 times. This profile visualizes their global influence, highlighting strong citation networks in Canada.
Alastair M Morrison's Citation Metrics
Bibliometric impact based on 527 indexed publications.
- H-Index
- 96
- i10-Index
- 305
- Total Citations
- 41,504
- Citing Countries
- 3
As of June 2026.
Alastair M Morrison has an h-index of 96 and 41,504 total citations across 527 publications, with research cited by institutions in 3 countries.
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The tourism system
20023,470
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Citation trend (last 10 years)Click to expand
Citation Trend (Last 10 Years)
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About Alastair M Morrison's research
Alastair M Morrison is a researcher in Marketing, Tourism and Hospitality at Research Professor, University of Greenwich. Their work has been cited 41,504 times across 527 publications (h-index 96), according to Google Scholar.
Their most-cited work, “The tourism system” (2002), has accumulated 3,470 citations. Other influential works include “Marketing and managing tourism destinations” (2023) with 1,701 citations and “Hospitality and travel marketing” (2022) with 1,634 citations.
Citations of Alastair M Morrison's research come primarily from Canada, Australia and United Kingdom, reflecting international research impact. The interactive citation map above shows the full geographic distribution of the institutions citing this work.











